Inclusive PubliC Relations

Creating a disability inclusive PR industry

Public Relations should be for all

Diversity, inclusion, representation. However you describe it, we need to widen the pool of people working in PR. INPR is here to provide insight, training, and support in DEI, with a special focus on disability

Me, Sara Thornhurst, a white woman with grey hair is sitting on a tree trunk smiling at the camera.

Latest from the Blog

  • Untitled post 1620

    When a non-visible disability becomes visible As the three year mark of having Long Covid approaches, I’ve been slowly trying to pick up the pieces and stitch them together to create some kind of new life. A big part of that is returning to work. No-one, except those close to me, sees my bad days,… Read more

  • Disabled stories as narrative tropes

    Disabled stories as narrative tropes

    When you’re disabled your life can become a story. But not always a story that you own. Sometimes it’s edited or distorted, sometimes you become a side character in your own autobiography. This week is National Storytelling Week and I wanted to reflect on how and why disabled lives are so often viewed and used… Read more

  • Apathy, privilege and DEI

    Apathy, privilege and DEI

    Last week a blog I wrote on the business case for diversity was published on CIPR’s Influence site. On Twitter an industry colleague posted that the article made them depressed because “…those we seek to engage on diversity and inclusion shrug and say “I don’t care”.” It led to an interesting discussion picking apart why… Read more


What people are saying

Sara’s session was informative and super enlightening. As a result of her session, I was able to take a step back and take stock of my privilege as someone without a disability and how I might unconsciously be perpetuating ableist views. I really enjoyed the breakout group sessions where (in my group), we had to think of inclusive ways for measuring success and promoting individuals with a disability. It led to some really interesting conversations in my group, specifically how hard it is to step back from our obsession with productivity.”

The ‘Xec course member

Really, really fascinating. One of those sessions where I realised just how much there is to learn when it comes to my own DEI journey, specifically around disabled talent. Sara was so engaging and insightful and I’ve written down lots of notes to take back to my workplace of things we can and should be doing better.

― The ‘Xec course member